- How do I refresh an old blog post?
- Why you should update old blog posts?
- How do you republish a post?
- How can I update old articles?
- Should I republish old blog posts?
- What's the most important reason for updating and revising old blog posts?
- How do you update a blog post for SEO?
- Is it OK to update a blog post?
- Is it bad to delete blog posts?
- When should you republish content?
- How do you update content?
- Can I republish an article on my website?
How do I refresh an old blog post?
How to Refresh Old Blog Posts for SEO
- Find the keywords the post is already ranking for. ...
- Pick a keyword to target when updating your post. ...
- See if there are secondary keywords you should target. ...
- Look at the page-one results for your target keyword. ...
- Search for any secondary keywords you're planning to target. ...
- Update your blog post.
Why you should update old blog posts?
As long as they keep it updated with new information, it'll stay highly relevant in search engine optimization results. This tactic doesn't always drive traffic to the old post, but you can re-use a lot of the original content to cut down on content costs.
How do you republish a post?
To republish an old post, go to the Publish box in the top right hand corner of the Edit Post screen and click on the Edit link next to Publish immediately. Simply change the date to a future date later today or tomorrow and click ok then click Publish to Schedule the post for republishing.
How can I update old articles?
Update articles that almost rank high
- In Analytics, go to the Acquisition > Search Console > Queries report.
- Choose a date range that gives you enough data for analysis, usually several months.
- Create an advanced filter to show only queries for which you don't already rank high:
Should I republish old blog posts?
Make sure it's not a new page. There's no point republishing posts that were published recently. It takes time for posts to attract backlinks and for Google to understand where they deserve to rank. For that reason, we don't usually republish posts unless they're at least twelve months old.
What's the most important reason for updating and revising old blog posts?
Conclusion. You should constantly be revising, updating, and cleaning up old content to keep it relevant. It boosts your organic traffic like crazy and it can help you generate leads a lot quicker than writing a new blog post can. Old content doesn't have to stay old.
How do you update a blog post for SEO?
25 Ways To Update Old Blog Posts for SEO
- Consolidate mid-performing content.
- Add the current year to your heading tag.
- Update meta tags for keywords with a low CTR.
- Answer “people also ask” questions.
- Improve your search intent match.
- Add internal links to recent content.
- Link to new research studies.
Is it OK to update a blog post?
Using less energy than it would take to produce a completely new blog post, you can update your old posts and help them earn even more traffic, social media shares, and maybe even more money.
Is it bad to delete blog posts?
It is absolutely totally OK to delete old blog posts and let those URLs return a 404 'not found' response code.
When should you republish content?
Wait to republish your content until after Google indexes the content on your site. If you plan to republish on these platforms, do so to earn referral traffic. The links likely won't provide you with any SEO value.
How do you update content?
Updating Old Content – A Step-by-Step Approach
- Collect Your Data. The first question is, which posts are the ones you should optimize? ...
- Find the Right Pages to Update. ...
- Update Your Keyword Research. ...
- Analyze Search Intent. ...
- Improve Your Headlines. ...
- Update the Content. ...
- Remember Your On-Page SEO. ...
- Improve Your Calls to Action.
Can I republish an article on my website?
The short answer is yes, but only if you have permission from the author. And once you do repost that content, be sure to use the Canonical URL Tag.